Our grown-up life: December 2015

In November and December, my Oh Josephine life revolved around setting up shop at the Olive Tree Market, as well as building a social media presence. As a result, it is critical for me to become visually savvy and create imagery that works hard to sell my creations. I think I have managed to set a cohesive language with white backgrounds and my colourful creations but I still have a way to go on the styling and quality of the images.

The design of my hangers has also evolved and improved a fair bit since the Impossible market which was a first draft. The 'collection' I had for the markets worked well together and was quite consistent which made it easy to price.

I had a few surprises with what sold well and what didn't. I expected my mini hangers to sell fast but they didn't. They might have done better if I had had pots included. Or they are simply too small to be interesting to people. I am not completely giving up on them yet but will be refining how I present/sell them.

My side products, like the bags and necklaces, weren't a great success either but again, more experimentation and better presentation could be all it takes.

The 'classic hangers' went really well, especially with the glass bowls, so I'm pretty happy about that since in the end, they were the main item there. People liked the colours, (as well as white) and the designs, so I'll be continuing with those.

The wall hangings did OK. I sold a few which was gratifying but it is another area I plan on practicing and experimenting lots with. I made a very colourful one today and while I love it. it's hard to know whether it is something to pursue. A lot of people seemed to like neutral tones so maybe a bit of both?

I also think my stall itself will need some work. I want to refine the display of the hangers, use the space better and allow people to see all the items better.

Anyway, I'll stop thinking out loud and post a few pictures.